Style Frames

You Are Not a Gadget

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Overview

A title sequence exploring the themes of a selected text through a combination of analog experimentation and digital design. The project focused on translating the source material into an original visual language rather than illustrating it literally.

Role

Art Director

Software

Adobe Illustator, Photoshop

Duration

Year

2026

Challenge

The main challenge was developing imagery that felt unique and intentional without relying on familiar design trends or obvious interpretations of the text. The process had to begin through hands-on experimentation, allowing unexpected forms and textures to emerge before introducing digital techniques.

Solution

Using analog techniques as the foundation, the visual experiments were refined and animated through a digital workflow. Letting the physical materials guide the process helped create a distinct title sequence that still reflected the core themes of the text.